In this category you’ll find articles, news and interviews about loyalty programs that connect offline experience with eCommerce. As the creators of Open Loyalty (a 100% customizable loyalty solution) we have designed, optimised and implemented loyalty programs for the top digital eCommerces. Dig into our stories and find inspiration for your next loyalty program.
Innovation Lab in ecommerce Loyalty program for ecommerce Marketplaces
B2B marketplace for pharmacy with a Blockchain-based loyalty program
Projecting the pharmacy of the future and introducing a B2B marketplace for pharmacy has to be initiated by those deep in the industry who are…
Customer experience in ecommerce Loyalty program for ecommerce Marketplaces
Loyalty to online marketplaces is the last piece of the puzzle
As CEO of Open Loyalty, I was recently invited to contribute my thoughts on loyalty…
Divante people Loyalty program for ecommerce
Building MarTech products: The story of Karol Bzik, founder of Open Loyalty
Since the start of his tech career, Karol Bzik has always enjoyed jumping between lead generation and product design. His ongoing curiosity and a proactive…
Ecommerce articles Loyalty program for ecommerce
Our Tech Radar in eCommerce loyalty solutions. Expert comment.
We recently introduced our Divante Tech Radar. As a growing company and one that is…
Customer experience in ecommerce Loyalty program for ecommerce
The sheer amount of data provided by the internet makes it easy to lose sight of the forest for the trees and to focus purely…
Ecommerce design articles Innovation Lab in ecommerce Loyalty program for ecommerce UX in ecommerce
How we translated Airlines Coalition Loyalty Program into the concept of Emirates Crypto Wallet
Nowadays, most of us are crazy about traveling. We use plenty of travel applications including numerous loyalty programs that help us to get the most…
13 loyalty referral programs – benchmark overview
Nowadays, as customers become more and more demanding, the most crucial thing for every business is to gain trust. Creating a bond with people who…
Top 10 banks’ loyalty programs in the world
Key players in the banking industry use loyalty programs to bond customers and create strong relationships. We compare the earning and rewarding mechanisms of the…
VIB loyalty program from Sephora – benchmark study
When designing a loyalty program, great many inspirations and lessons can be found within existing benchmarks. Today we’re taking an examination of Sephora’s VIB loyalty…
How eCommerce is not keeping up with Millennials and Gen Z and loses revenue
Brands give too little attention to young generations in loyalty programs, and they might be leaving a lot of money on the table…
Top 10 eCommerce loyalty programs
Acquiring new items excites customers across the world, but how can brands prolong this positive emotion and turn it into a long-term relationship? The answer…
Ecommerce articles Loyalty program for ecommerce UX in ecommerce
How to design an effective loyalty solution with Loyalty Canvas?
Sometimes it’s hard to define how we can improve loyalty among our customers. That’s why we have developed a simple framework where you can clarify…
Loyalty program for ecommerce Startups in ecommerce
Churn prevention techniques for mid and large size startups
Winning clients in a startup is definitely hard work. So fighting with churn is as crucial as winning new clients. At Open Loyalty, we…
Ecommerce articles Loyalty program for ecommerce
How can loyalty programs improve your business?
An effective way for retailers to improve customer retention is to implement loyalty programs at their stores. Satisfied loyalty programme members will…
