Looking for pioneers in the eCommerce world? Turn towards the fashion industry, which not only is one of the biggest sectors in online sales, but also one of the first to adopt innovations in eCommerce to boost sales and answer the users’ needs.
In this section, we present the latest trends used in the fashion industry (like social shopping, augmented reality and bots), its performance and results in the case studies.
eCommerce trends Fashion eCommerce
The fashion industry is innovating and making a big impact on today’s eCommerce. What are the new, and surprising business models that stand behind this…
Fashion eCommerce m-Commerce mobile-first eCommerce Social Media
Instagram was created to inspire users by sharing very aesthetic photos (mainly food and fashion outfits), but that’s old history. With the newly-launched Instagram checkout…
Fashion eCommerce mobile-first eCommerce
In July 2018, Instagram exceeded 500 million daily active users. The ultrafast development of Instagram contributed to the creation of microblogs and to the…
eCommerce trends Fashion eCommerce
In the years to come, AR will impact all industries on the market. What I believe is that the fashion industry is the first to…
Fashion eCommerce mobile-first eCommerce Social Media
Over ⅓ of customers declares that they were inspired by products first presented on Instagram. It is an important step, and often the first, in…
Case study Fashion eCommerce PWA
Willing to build an online fashion brand, Malianta took a year to test out different sales models and eCommerce solutions. In the end, they decided…
e-Commerce implementation eCommerce trends Fashion eCommerce PWA
Today’s fashion enthusiasts follow their favorite brands and designers with a smartphone in their hand. Instagram and other social media offering excellent mobile-first experiences encourage…
eCommerce trends Fashion eCommerce PWA
For the fashion industry, mobile is super-important. There’s no doubt about the long hours that fashion lovers spend on mobile in search of the hottest…
Case study eCommerce trends Fashion eCommerce Omnichannel Strategy
Being at Meet Magento Indonesia recently, I had the pleasure to hear the presentation of Bianca Lee, C-Level Executive from Love, Bonito. The project started…
Case study eCommerce trends Fashion eCommerce mobile-first eCommerce
In the last few years, Adidas’ market share and gross margin have increased significantly. Adidas’ sales were particularly strong in the U.S. (double-digit growth) which…
La Nature offers magnificent jewelry, but the most precious thing lies in their eCommerce. The online store is extremely fast thanks to the Vue Storefront…
e-Commerce implementation Fashion eCommerce PWA
Meet Special – the Italian fashion retailer. They wanted to enchant their customers with a unique user experience while shopping online. In just a couple…
Customer Experience Design e-Commerce Fashion eCommerce UX
Along with the start of spring, designers look for new opportunities that would distinguish their work from the competition. What’s new and what will return…
Customer Experience Fashion eCommerce Loyalty Program Magento Omnichannel Social Media Strategy UX
We surveyed 40 eShops from 4 European countries: The UK, The Netherlands, Sweden and Germany for 16 Omnichannel Factors. Customer…
