Omnichannel Strategy

Supermarkets, eCommerce, and the coronavirus. Tips for adaptation and delivery.

Tom Karwatka, 27/03/2020

Today we are looking at fast-moving consumer goods. It’s an area that many of us have taken for granted in our daily lives but the…

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Strategy Technology

The pharmacy sector and coronavirus: Tips for now and the future

Tom Karwatka, 19/03/2020

I’m taking a look, industry by industry, at how coronavirus is impacting business and what we can do in the eCommerce innovation sector to help…

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Fashion eCommerce Strategy

Fashion retailers and coronavirus: Tips for offsetting the loss of in-store trading

Tom Karwatka, 16/03/2020

The continuing and dynamic situation surrounding coronavirus is a threat to people and the economy. Industry by industry, starting with fashion retail, I will be…

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Strategy

What eCommerce Managers and Directors should know in the time of Coronavirus

Tom Karwatka, 13/03/2020

You’ve probably already heard that eCommerce will grow significantly due to the COVID-19 Coronavirus. You’ll probably also agree that this is a rather general statement…

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Events

16 insights from the first Open Source and DevTools Founders Meetup

Tom Karwatka, 03/02/2020

Last week we organized the first Open Source and DevTools Founders Meetup. We carefully selected the place that provided privacy and a distraction-free environment. We…

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Startups Strategy

How should startups work with banks and fin-tech giants?

Tom Karwatka, 12/12/2019

I had the opportunity to be part of some inspiring roundtables during the MoneyX Conference that took place as part of this year’s @WebSummit. While…

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Strategy

Why are eCommerce companies now also software companies?

Tom Karwatka, 21/11/2019

I remember the times when Amazon started its AWS. It was just an idea, and then it became the biggest cloud business of today. From…

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eCommerce trends Pimcore

Content management tools for Magento-based DTC brands

Tom Karwatka, 16/04/2019

Brands that have decided to be pioneers in DTC are winning the market. The direct to consumer trend started in the US and now…

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Pimcore Strategy

Building a successful product in an agency

Tom Karwatka, 09/04/2019

The wisdom of the crowd is that it is almost impossible to build your own product if you are running an agency business. We’ve built…

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Magento PWA

Why should anyone use Vue Storefront if there is PWA Studio by Magento?

Tom Karwatka, 12/02/2019

I’m a big fan of the MageTalk Podcast. Kalen and Phillip are adding an important independent voice across the Magento world. We all appreciate that!…

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PWA

PWA for eCommerce. Buy or build?

Tom Karwatka, 23/11/2018

With every new tech, there is always the question: should we build it or buy it? We’ve built dedicated PWA frontends, and we’ve built a…

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Budgeting PWA

ROI of Progressive Web Apps in eCommerce

Tom Karwatka, 13/11/2018

More and more shoppers are interested in Progressive Web Apps for mCommerce. Clients are asking about the return on investment. In this article, I will…

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Strategy

How I used Deep Work to enjoy being CEO again

Tom Karwatka, 08/11/2018

Finding joy in the routine work of a CEO isn’t easy, but isn’t impossible either. Here’s my way. Being busy I’m CEO of Divante, an…

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eMarketing mobile-first eCommerce PWA

10 benefits of Progressive Web Apps for CMOs

Tom Karwatka, 30/10/2018

Progressive Web Apps could be treated as a technology thing for CTOs but they can give the biggest wins for Chief Marketing Officers. In this…

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