Ecommerce strategy Fashion in ecommerce articles Mobile-first ecommerce
Fashion retailers and coronavirus: Tips for offsetting the loss of in-store trading
The continuing and dynamic situation surrounding coronavirus is a threat to people and the economy. Industry by industry, starting with fashion retail, I will be…
Case studies articles in ecommerce Fashion in ecommerce articles Mobile Commerce
The Story of Kubota brand activation and winning mobile sales
From importing boxes of slide sandals from China via the Trans-Siberian Railway, to selling 15 mln products a year, to starting almost from the beginning…
Fashion in ecommerce articles Microservices Technology in ecommerce
Felix Kreyer on tech’s role in disrupting old-fashioned markets
In this episode of eCommerce Talks, we talk with Felix Kreyer, the founder of Digital Spike and ex. VP Markets Zalando, on the impact of…
eCommerce trends Pimcore articles Technology in ecommerce
Content management tools for Magento-based DTC brands
Brands that have decided to be pioneers in DTC are winning the market. The direct to consumer trend started in the US and now…
Ecommerce articles Mobile Commerce Mobile-first ecommerce UX in ecommerce
Optimizing mobile-commerce conversion rates (CRO for mCommerce)
Even though mobile traffic and time spent on mobile is much higher than on desktop, conversion rates on desktop are still higher. Retailers are encountering…
Case studies articles in ecommerce Ecommerce strategy eCommerce trends Fashion in ecommerce articles Omnichannel
Love, Bonito is the eCommerce-first fashion brand
Being at Meet Magento Indonesia recently, I had the pleasure to hear the presentation of Bianca Lee, C-Level Executive from Love, Bonito. The project started…
Ecommerce articles eCommerce trends
Who are the pioneers of Direct to consumer eCommerce?
The idea behind DTC (Direct to Consumer) companies is – by selling to the consumer directly online you can avoid typical retail markups and use…
