The official Magento conference ‘Imagine Commerce’ that took place in Las Vegas on April 11-13, 2016 was one of the most enlightening events this year. Over 2,500 attendees present there were announced about the general availability of Magento Enterprise Cloud Edition – a PaaS solution to developing a fast, secure and fully customizable Front End of Shop, and the new edition of Magento – 2.1 version.
For eCommerce owners this is great news – they receive a new technology that help them achieve their business goals faster and easier. What’s more, these solutions, especially the Cloud Edition, are created to customize the systems as expected by the distributors themselves.
Magento Enterprise Cloud Edition
Cloud Edition is a Platform-as-a-Service (PaaS) environment for its flagship Magento 2.0 digital commerce platform. The extension runs on Amazon Web Services (AWS) – a fully redundant cloud hosting infrastructure that provides optimized performance, resilience, and elastic scalability. Magento Enterprise Cloud Edition also takes advantage of the architecture and functionality enhancements provided by versions 2.0.5 onward. As Magento-optimized structure, it ensures every instance is correctly tuned and configured for optimal merchant performance.
Magento Enterprise Cloud Edition offers all the benefits that are charateristic of System-as-a-Service solutions – PCI compliance, global availability, automated patching and low cost. The main advantage that differentiates this solution from other SaaS systems is the approach ‘out-of-the-box’ – tailoring the technology to the business needs. Now, eCommerce owners don’t have to be limited by the solution. Cloud Edition enables quick adjustment to their business needs and provide them with many outstanding abilities to offer highly differentiated customer experiences and simplified integration with existing systems. In contrast to SaaS solutions, the store manager or the agency in charge have all possibilities they have with a “normal” Magento project. As a result, this solution greatly reduce the deployment and management costs for merchants.
‘Magento Enterprise Cloud Edition defines the post-SaaS commerce platform era. It’s a first-of-its-kind in-market solution and a major differentiator in the broader Magento product portfolio,’ said Mark Lavelle, CEO of Magento Commerce. ‘With this new platform running on AWS, we ensure that our merchants have the agility to respond to a rapidly changing environment, can continuously deploy innovations, easily scale to meet unexpected demand and don’t have to worry about the day-to-day management of infrastructure.’
Cloud Edition is a great opportunity to transfer to scalable cloud hosting for big Magento stores, what’s more Magento is going to launch an additional version for small and medium-sized online stores this year.
‘Magento Enterprise Cloud is a game-changer,’ said Steve Yankovich, Chief Product Officer of Magento Commerce. ‘We combined a highly performant and scalable PaaS platform with everything our clients love about Magento – the ability to try, test and deploy new customizations to their stores in a continuous manner with no dependencies on our product roadmap or release schedule.’
The release is planned to start May 1, 2016. Final pricing has not yet been published but it’s likely to be a bit more expensive. The package will include the following benefits:
- Faster CDN and DDoS Protection
- Unrestricted access to New Relic APM Pro and Enterprise blackfire.io
- Magento Enterprise License 2
- PaaS Cloud Continous Integration tools with unlimited users and 8 Non-Production Environments
- Triple redundant, dedicated production environment based on Amazon AWS with Auto-Scaling
- 24/7 monitoring and application and infrastructure support incl. Active Patching
The other hot topic at the conference was Magento 2.1. The new version is planned on June, 2016. Beside additional speed improvements, it’s going to be equipped with some new features that simplify the management of website and deliever a better user experience. Among these features is the possibility of preview before publising the content, a shift from Solr to new ElasticSearch as well as improved payment integration – including PayPal and Braintree.
Magento 2.1 gives a tip of the hat to B2B needs. The module will include the following B2B functionalities:
- Company Accounts – create company groups and associate multiple buyers to each
- Payment on Credit – offer status and balance to each company account
- Custom Catalogs – assign different catalogs to different companies
- Request for Quote – add products and quantities to cart and request a custom quote from the merchant
- Requisition List – users can add products that remain on their list after purchase
- Quick Reorder – users can quickly enter SKUs or upload .csv of products to reorder. Will be accessible in header instead of only in ‘My Account’
How to use this knowledge in your business?
As we have some time left before these solutions are ready, you should to consider if, and how to implement them into your system. However, the implementation, especially in case of Magento 2.1, may take some time and effort, it’s definitely worth it. The quick adjustment to a new technology can be fruitful – it’s more efficient and help you achieve your business goals faster and easier.
What’s even more important, module creators also direct all their efforts to support the new version. Magento 1.x will not be extended for any new features. In this case, migration is in some way inevitable.