In this category you’ll find articles, news and interviews about omnichannel approach in eCommerce. The lines in commerce are now blurred. At Divante, we call ourselves an eCommerce company but every global brand is now an omnichannel experience, mixing traditional in-store purchases with the ease of online shopping. We want to help you with the challenge of unifying your brand across all touchpoints and giving customers the same experience whether they are buying in-store or online, from your site or through a social media platform, on a desktop or a mobile device. Find out more about now omnichannel eCommerce can drive your brand. Dig into our articles about onmnichannel in eCommerce to find inspiration and best solutions for you.