e-Commerce implementation Tools

Design Ops – Design Systems in practice

Tom Karwatka, 10/10/2018

In many companies, even with the SCRUM methodology in place, the design process itself is still a waterfall process. Even if design is also an…

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Strategy

CMOs became the new CTOs. How can they succeed?

Tom Karwatka, 09/10/2018

A few years ago CMOs and CTOs were seen as separate roles in the organization. Now, after each of them battled the digital transformation alone…

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PWA

How do users behave using PWA? There is a need for research!

Tom Karwatka, 04/10/2018

Progressive Web Apps caused a revolution in mobile user behaviors. By combining features of web pages and mobile apps, they put users on an entirely…

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mobile-first eCommerce

How to dramatically increase the number of mobile app installations?

Tom Karwatka, 27/09/2018

Recent studies show that people aren’t interested in installing native mobile apps anymore. Why? Because apps use valuable space on the mobile device, use a…

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PWA

PWAs vs mobile apps. Which is better for eCommerce?

Tom Karwatka, 18/09/2018

Mobile apps provide the finest user experience, but from the business perspective, they have some major limitations. PWAs solve many of them but also create…

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eCommerce trends

Why I travel so much to Asia: learning the future of eCommerce

Tom Karwatka, 13/09/2018

For me, this year was all about Asia. That’s thanks to multiple trends, events, meetings and new clients coming from Asian destinations who shaped my…

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Pimcore

What makes Pimcore so special – from the agency point of view

Tom Karwatka, 05/09/2018

Divante’s origins are in eCommerce. I remember when a huge client from the energy industry asked us about building their new website in line with…

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Case study eCommerce trends Fashion eCommerce Omnichannel Strategy

Love, Bonito is the eCommerce-first fashion brand

Tom Karwatka, 23/08/2018

Being at Meet Magento Indonesia recently, I had the pleasure to hear the presentation of Bianca Lee, C-Level Executive from Love, Bonito. The project started…

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e-Commerce implementation Magento Technology

Why do you choose your eCommerce software wrong?

Tom Karwatka, 15/08/2018

We take part in many processes of eCommerce software selection, and we know from experience that it’s not an easy decision. Below we present the…

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eCommerce trends

Who are the pioneers of Direct to consumer eCommerce?

Tom Karwatka, 02/08/2018

The idea behind DTC (Direct to Consumer) companies is – by selling to the consumer directly online you can avoid typical retail markups and use…

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e-Commerce implementation Omnichannel Strategy

Who and how will succeed on marketplaces?

Tom Karwatka, 18/07/2018

Marketplaces are the simplest and quickest way to generate additional revenue online. The existing eCommerce can diversify their business, companies beginning their eCommerce activities can…

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eCommerce trends

China takes over the TOP 10 retailers rank

Tom Karwatka, 17/07/2018

For most retailers, eCommerce accounts for the majority of sales growth. But did you know that global eCommerce growth is largely driven by sales in…

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B2B e-Commerce implementation Strategy

Launching an eCommerce system – what a sales manager will never tell you

Tom Karwatka, 11/07/2018

Companies that implement a dedicated eCommerce solution for the first time are often taken unawares in the last stage of work. In the following article,…

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Strategy Technology

How to shorten the eCommerce project time by half

Tom Karwatka, 04/07/2018

You will have to do it sooner or later – shorten the project time by half. How can you do this? I asked experienced Project…

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