Posts by Tom Karwatka | Divante.com Blog

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Articles by: Tom Karwatka
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Tom Karwatka

eCommerce expert focusing on UX and tech innovations. An avid speaker and a writer sharing knowledge on eCommerce trends, mobile-first solutions and modern approaches to eCommerce. CEO at Divante eCommerce Software House | LinkedIn | Twitter

Budgeting PWA

ROI of Progressive Web Apps in eCommerce

Tom Karwatka, 13/11/2018

More and more shoppers are interested in Progressive Web Apps for mCommerce. Clients are asking about the return on investment. In this article, I will…

Strategy

How I used Deep Work to enjoy being CEO again

Tom Karwatka, 08/11/2018

Finding joy in the routine work of a CEO isn’t easy, but isn’t impossible either. Here’s my way. Being busy I’m CEO of Divante, an…

eMarketing mobile-first eCommerce PWA

10 benefits of Progressive Web Apps for CMOs

Tom Karwatka, 30/10/2018

Progressive Web Apps could be treated as a technology thing for CTOs but they can give the biggest wins for Chief Marketing Officers. In this…

m-Commerce mobile-first eCommerce

Optimizing mobile-commerce conversion rates (CRO for mCommerce)

Tom Karwatka, 25/10/2018

Even though mobile traffic and time spent on mobile is much higher than on desktop, conversion rates on desktop are still higher. Retailers are encountering…

Microservices Strategy

The survival guide for a new CTO

Tom Karwatka, 23/10/2018

So you just started as a CTO and you feel this mix of being excited and scared. This is a survival guide for you! We’ve…

eCommerce trends Fashion eCommerce PWA

Why should the fashion industry care about PWA?

Tom Karwatka, 16/10/2018

For the fashion industry, mobile is super-important. There’s no doubt about the long hours that fashion lovers spend on mobile in search of the hottest…

PWA Strategy

You aren’t ready for your new clients. 99% chance.

Tom Karwatka, 11/10/2018

52.2% – this is how much online traffic comes from mobile. It’s no surprise that all new traffic sources are mobile first. But are existing…

e-Commerce implementation Tools

Design Ops – Design Systems in practice

Tom Karwatka, 10/10/2018

In many companies, even with the SCRUM methodology in place, the design process itself is still a waterfall process. Even if design is also an…

Strategy

CMOs became the new CTOs. How can they succeed?

Tom Karwatka, 09/10/2018

A few years ago CMOs and CTOs were seen as separate roles in the organization. Now, after each of them battled the digital transformation alone…

PWA

How do users behave using PWA? There is a need for research!

Tom Karwatka, 04/10/2018

Progressive Web Apps caused a revolution in mobile user behaviors. By combining features of web pages and mobile apps, they put users on an entirely…

mobile-first eCommerce

How to dramatically increase the number of mobile app installations?

Tom Karwatka, 27/09/2018

Recent studies show that people aren’t interested in installing native mobile apps anymore. Why? Because apps use valuable space on the mobile device, use a…

PWA

PWAs vs mobile apps. Which is better for eCommerce?

Tom Karwatka, 18/09/2018

Mobile apps provide the finest user experience, but from the business perspective, they have some major limitations. PWAs solve many of them but also create…

eCommerce trends

Why I travel so much to Asia: learning the future of eCommerce

Tom Karwatka, 13/09/2018

For me, this year was all about Asia. That’s thanks to multiple trends, events, meetings and new clients coming from Asian destinations who shaped my…

Pimcore

What makes Pimcore so special – from the agency point of view

Tom Karwatka, 05/09/2018

Divante’s origins are in eCommerce. I remember when a huge client from the energy industry asked us about building their new website in line with…

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Authors

Tom Karwatka
eCommerce expert focusing on UX and tech innovations. An avid speaker and a writer sharing knowledge on eCommerce trends, mobile-first solutions and modern approaches to eCommerce. CEO at Divante eCommerce Software House | LinkedIn | Twitter
Kaja Grzybowska
An experienced journalist writing for Wyborcza.biz, biznes.onet.pl, NewConnect.info and Inwestycje.pl. Previously was a managing editor of Interaktywnie.com, a website dedicated to technology, advertising, digital media and economy.
Piotr Karwatka
Open source passionate who gathers communities around technologies of the future. Core contributor to Vue Storefront - a Vue.js-based standalone PWA storefront for eCommerce, and CTO at Divante eCommerce software house. CTO at Divante eCommerce Software House | LinkedIn | Twitter
Tim Clayton
Tim Clayton, Senior Copywriter, has provided content and editorial services for some of the world's leading eCommerce platforms and software agencies. Previously of Hewlett Packard Enterprise. Also a hobbyist author of unambitious fiction. | LinkedIn
Aleksandra Kwiecień
Marketing and content manager. Passionate about new technologies that make our everyday life easier, and people who create them. Leader of the eCommerce Trends 2020 report, editor of Divante blog (2018-2020), and reports for eCommerce experts, incl. The New Architecture and PWA Book | LinkedIn
Filip Rakowski
Official Vue.js Community Partner. Mostly focused on modern web technologies including Progressive Web Apps, Vue.js, Angular, AMP, Voice Assistants and discovering their potential to improve eCommerce experience. Co-founder of Vue Storefront / Frontend developer at Divante eCommerce Software House. | LinkedIn | Twitter
Staszek Świątkiewicz
Product Designer and UX Specialist at Divante eCommerce Software House | LinkedIn | Twitter
Adam Opaliński
Senior Business Analyst at Divante eCommerce Software House | LinkedIn | Twitter
Artur Wala
eCommerce Business Consultant at Divante eCommerce Software House | LinkedIn | Twitter

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