7 eCommerce Articles You Should Read This Week

As an eCommerce specialist, everyone in our company comes across many read-worthy articles every week. We decided to choose the most interesting and present them in this article. Enjoy!

1. Multichannel Wholesale in 2016: The Magic in the Mix

This report – written for IMRG by Chris Jones (Redsock.biz) and supported by Maginus and Wolseley – is based on feedback from a selection of interviews and case studies to illustrate how B2B wholesalers in various sectors and categories have developed and implemented best practice into their multichannel B2B operations.

2. 5 Habits That Sabotage Salespeople’s Confidence

Prospects take their cues from salespeople. If the rep sounds calm, collected, and self-possessed, prospects instinctively trust them more. But if the salesperson communicates uncertainty, timidity, or nervousness, prospects doubt their credibility — and consequently, the product’s ability to meet their needs.

3. Mobile Banking Users To Reach 2 Billion Worldwide By 2020

Over 2 billion mobile users will have used their devices for banking purposes by the end of 2021, compared to 1.2 billion this year globally, analysts at Juniper Research said. Growth in mobile banking is being driven by consumer adoption of banking apps and the changing way consumers manage their finances.

Read more: http://www.cioandleader.com/article/2016/10/19/mobile-banking-users-reach-2-billion-worldwide-2020

Is it fair to view all four Nordics countries as one strategic region? Yes and no, as there are both differences and similarities between the countries that you need to be aware of when expanding your eCommerce business into the Nordics.

5. How to Improve Small Business SEO Today

Small business owners often struggle with their SEO. You have your business, your customers, and now your website demands attention as well. I frequently talk to business owners that just use their website as a reference for real life customers. To be honest, that is a bit narrow-minded. There is so much more you can do!

6. Applying Augmented Reality to an Omnichannel Retail Environment

Virtual reality (VR) has been grabbing headlines this year with major players across a number of industries entering the market. But there is evidence to show that augmented reality (AR) may be a more valuable platform in the years ahead. Digi-Capital, an advisory group in VR and AR technology, released projections earlier this year putting potential revenue from VR and AR combined at $120 billion by 2020, with AR alone responsible for approximately $90 billion.1 It’s these estimates that have companies taking a serious look at AR.

7. 54% of Europeans regularly make mobile payments

A new study shows that 54 percent of European consumers regularly use their mobile device to make payments. The number of consumers making mobile payments has tripled in the past year, as 18 percent used mobile payments to pay for goods and services last year.